Business Management​

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Information

Title: Bachelor of Arts 

Language: English

ECTS:240

Duration of Studies: 4 Years 

Course Details

The BA in Business Management equips students with concepts, theories and techniques to pursue a successful career in a fast paced and increasingly internationalized economic arena. The program covers essential competencies, from the business environment and marketing to data analysis, ethics and social responsibility as well as innovative business solutions. Students will become more analytical, creative and independent in their thinking. The management courses in this program, will prepare students for a rewarding career across many areas of business.

Accredited by the Cyprus Agency of Quality Assurance and Accreditation in Higher Education.

  • Purpose and Objectives
  • Learning Outcomes
  • Employment Opportunities

The program introduces and familiarizes students with a broad range of Business Management disciplines. In addition, the program is designed to offer students the fundamental business theories and develop the essential skills for competitiveness in the 21st century. The courses offered through the program, constitute a balance between academic and practical directions. Upon graduation students are prepared for either industry or further studies.

The aims of the Bachelor of Arts in the Business Management program are:

  1. To cultivate an inquisitive mind, a scientific methodological approach to problem solving and presentation of research results.
  2. To transfer knowledge necessary to use frameworks in ethical analysis and decision making, understanding their personal responsibilities as business leaders.
  3. To expose students to both a general and specialized curriculum content through core and electives courses.
  4. To expose students to oriented courses in order to widen their horizons and their appreciation of cultural and social issues.
  5. To demonstrate key attributes associated with professional conduct.
  6. To provide a solid basis of theoretical knowledge and of practical applications which will support the effective performance, through further work experience of appropriate professional duties in the industry

Upon successful completion of this program, graduates will be able to:

  1. Manage issues related to an organisational environment and apply conceptual principles, methods and tools to solve business related problems.
  2. Identify the increasing complex nature of global business and economy and its impact on the management and growth of an organisation.
  3. Streamline business processes and procedures to meet challenges and excel under intense competition.
  4. Adopt an ethical approach in the management of corporate practices to address and resolve heightened pressure from government bodies and international fora.
  5. Critically assess collected data, analyse and interpret findings to make informed decisions.
  6. Identify and use suitable research and business simulation tools.
  7. Utilise skills that are required in negotiation and conflict resolution for re-enforcing value added collaborations. 

If you wish to remain open with regards to a diverse variety of industries and professions, considering a degree in Business Management is a great place to start. Whatever your position in organizations, having the skills and knowledge to understand the business environment within which organizations work, constitutes an advantage for a successful career. Whether you wish to become an Enterpreneur or work with organizations, the options available can be can be endless. However there are a number of professions which are closely associated with a BM degree.

Sales Manager

Sales Managers are the professionals responsible for setting the strategy behind sales initiatives and goals. They resolve customer complaints, prepare budgets, monitor customer preferences to determine the focus of sales efforts and analyse sales statistics. Most sales managers direct the distribution of goods and services by assigning sales territories, setting sales goals and establishing training programs for the organization’s sales representatives. This may also involve recruiting and hiring new sales staff and evaluating their performances. For the purposes of such a demanding profession, modules such as Strategic Management, Human Resource Management and Principles of Management can aid as important foundation.

Business Analyst

Business Analysts spend their work days gathering data concerning problems or procedures within an organization. They are usually involved in decision making by helping pitch new ideas drawing from their analysis of the collected information, to conclude possible solutions or alterations. New procedures are designed based on interviews conducted with employees, on-site observation and close study of various documents. Organizational behaviour, Principles of Management and Operations Management are some of the modules that can help you acquire such skills.

Marketing Manager

Marketing Managers estimate the demand for products and services that an organization, and its competitors, offer. They identify potential markets for the organization’s products and oversee a team that develops strategies to maximize profits. In addition, as branding becomes on par with the rest of the operations in many organizations, marketing managers become vital components of every organisation, whether in the private, voluntary or public sectors. Modules such as Introduction to Public Relations, Consumer Behaviour and International Marketing can give you a head start.

Account Manager

Account managers act as an organization’s personal representative to a client. They foster client relationships, work with sales and marketing teams to find new clients, prepare presentations and sales pitches and communicate client agendas to the rest of the company. Depending on their employers, account managers may work with individual customers or clients who represent entire businesses or other organizations. Monitoring budgets and explaining cost factors to clients are also part of this role. If you are interested in such a profession, Managerial Finance, Advanced Accounting and Introduction to Public Relations are some of the modules that you may look at to benefit from.

Program Structure

CodeModulesECTS
BBA 001Organisational behaviour6
BBA 002Principles of Accounting I6
BBA 003English I6
BBA 004Business research methods - Final project6
BBA 005Business statistics I6

 

CodeModulesECTS
BBA 006Introduction to public relations6
BBA 007Principles of Accounting II6
BBA 008Human resource management6
BBA 009English II6
BBA 010Computer fundamentals and applications6

 

CodeModulesECTS
BBA 011Managerial finance6
BBA 012Principles of management6
BBA 013Introduction to psychology6
BBA 014Principles of microeconomics6
BBA 015Business ethics6

 

CodeModulesECTS
BBA 016Operations management6
BBA 017Marketing6
BBA 018Business law I6
BBA 019Principles of macroeconomics6
BBA 020Introduction to sociology6

 

CodeModulesECTS
BBA 021Strategic management6
BBA 022Cross-cultural management6
BBA 023Business law II6
-Elective6
-Elective6

 

CodeModulesECTS
BBA 024Change management6
BBA 025Leadership in organizations6
BBA 026Project management6
-Elective6
-Elective6

 

CodeModulesECTS
BBA 027Business statistics II6
BBA 028Business readiness6
-Elective6
-Elective6
BBA 029Final project I6

 

CodeModulesECTS
-Elective6
-Elective6
-Elective6
-Elective6
BBA 030Final project II6

 

CodeModulesECTS
BBA 031Advertising and sales promotion6
BBA 032Analytical decision making6
BBA 033Auditing6
BBA 034Business and professional communication6
BBA 035Business information systems6
BBA 036Consumer behaviour6
BBA 037Corporate finance I6
BBA 038Corporate finance II6
BBA 039Electronic business6
BBA 040Financial markets and institutions6
BBA 041Health and Safety6
BBA 042Advanced accounting I6
BBA 043Advanced accounting II6
BBA 044Innovation management6
BBA 045Intermediate accounting I6
BBA 046Intermediate accounting II6
BBA 047International business6
BBA 048International finance6
BBA 049International marketing6
BBA 050Internship6
BBA 051Introduction to business mathematics6
BBA 052Marketing and social responsibility6
BBA 053Performance management6
BBA 054Quality assurance management6
BBA 055Taxation6